culture and heritage – आवारा मुसाफिर

The rising importance of empathy and new technology in culture & heritage tourism

September 28, 2023690 Views

Emotional connection, empathy and narrative storytelling in an AI age of declining attention spans dominated debate at the inaugural Global Leaders Summit of the World Tourism Association for Culture and Heritage Heritage tourism experts grappled with complex issues of presenting culture and heritage to tourists at an international gathering of culture tourism experts 24-25 September in Valencia, Spain. Dozens of delegates from 30 countries debated the latest issues, trends and opportunities affecting the sector, which accounts for 40% of all tourism activity, according to the UNWTO. Heritage tourism is worth around US$570 billion per year, said Scott Wayne, president at SWA Development. Within the sector, 51-70 year olds generate 60% of its revenue. However, 73% of millennials...

खबरनामाट्रैवल उद्योग

New summit to galvanise policies on culture and heritage in tourism

AWARA MUSAFIR BUREAU

June 28, 2023722 Views

A dynamic new leadership summit will grapple with major challenges and opportunities of culture and heritage in tourism. Event organiser, the World Tourism Association for Culture and Heritage, invites stakeholders to make their voices heard at the new annual summit, the first of which takes place in Valencia, Spain, 24-25 September. A list of respected high-level speakers from national government organisations, lending institutions, heritage organisations, tourism departments, local communities, academia, and private sector representatives will convene for a day and a half in Valencia. They will focus on creating viable businesses and building better livelihoods for people living in heritage communities connected to tourism. The aim of the summit is to better conserve and promo...

प्रोमोशनफिजी

Outrigger joins World Tourism Association for Culture and Heritage

AWARA MUSAFIR BUREAU

May 19, 2022478 Views

Premier beach resort brand Outrigger Hospitality Group has joined the World Tourism Association for Culture and Heritage (WTACH.org) as part of its larger ESG (environment, social, governance) initiative. “WTACH’s ambition to respect and conserve local culture is fully aligned with ‘The Outrigger Way’ – our corporate foundation of caring for host, guest and place,” said Monica Salter, vice president of corporate communications and social responsibility. “We’re grateful to be part of a network of like-minded organizations to protect and preserve cultural uniqueness through respectful engagement with local communities and custodians,” she said. The Outrigger Way values system originated from Hawai‘i’s culture of hospitality. It embraces local traditions and cultures in all of t...