With the latest UN Tourism Data showing that the sector is on track to reach 96% recovery of pre-pandemic numbers by the end of the year, the 122nd Session of the Executive Council looked to the future, with investments and innovation high on the agenda. The Session welcomed representatives of 47 countries, including 21 Ministers and Vice-Ministers of Tourism, alongside key strategic partners from the private sector, civil society and international finance. Opening the session, UN Tourism Secretary-General Zurab Pololikashvili welcomed the example set by Colombia in "betting on tourism" to provide a better future for the country, including for previously-marginalized groups. He said: "Colombia has chosen to invest in tourism, not in weapons or war, and as the only country to have hoste...
Read MoreTag: future of tourism
Diversifying tourism across Asia and the Pacific, alongside promoting more and better education, will be key to building a more resilient and sustainable sector. According to UN Tourism’s data, the sector is experiencing a rapid recovery in Asia and the Pacific, with arrivals reaching 82% of pre-pandemic levels in the first quarter of 2024, boosted by the re-opening of many destinations throughout 2023. Now, with full recovery on the horizon, the latest joint meeting of UN Tourism’s Commission for Asia and the Pacific (CAP) and its Commission of South Asia (CSA), focused on the challenges and opportunities for creating a positive and lasting transformation. Guiding transformation and building resilience The 36th meeting of the CAP-CSA welcomed more than 130 delegates ...
Read MoreNew reports from the World Travel & Tourism Council (WTTC) and Microsoft highlights the transformative power of Artificial Intelligence (AI) and its role in shaping the future of Travel & Tourism. The final two reports of a series on Artificial Intelligence from WTTC entitled "Responsible Artificial Intelligence (AI): Overview of AI Risks, Safety & Governance" and "Artificial Intelligence (AI): Global Strategies, Policies & Regulations," underscore a commitment to a digital future that prioritises safety, ethical considerations, and responsible AI adoption. Launched during the global tourism body’s participation at the UN General Assembly in New York, these reports mark significant milestones in WTTC's mission to promote innovation and excellence in customer experien...
Read MoreAI leads a technologically empowered future for tourism After a challenging few years for the tourism industry, there is a revitalized appetite for global travel, coinciding with a paradigm shift in technology marked by rapidly accelerating connectivity and innovation in AI and data. In this dynamic digital landscape, consumers are demanding more personalized and streamlined services to help them make informed travel decisions amidst the information overload. Travel service providers, armed with the latest technological developments, are now more equipped than ever to meet these demands. Trip.com continues to lead in creating a simplified and hassle-free user experience, offering personalized information at users' fingertips, empowered by AI-led capabilities and innovative content mark...
Read MoreTourism has united around a common Call to Action, outlining a shared vision for the sustainable and inclusive future of the sector. On the second day of the Future of Tourism World Summit in Barcelona (26-27 October), UNWTO was joined by fellow UN agencies, government Ministers, and public and private sector leaders, in agreeing to seize the opportunity to restart and recover better from the impacts of the pandemic. The Call to Action brings together the solutions and plans put forward during the two-day summit, recognizing the importance of transforming tourism ‘for people, for planet and for prosperity’. ‘Tourism must lead the way’ As world leaders get ready to meet in Glasgow for the UN Climate Change Conference (COP26), it states that “tourism must lead the way in adapting,...
Read MoreUNWTO joined the Advanced Leadership Foundation and the Incyde Foundation of the Chambers of Commerce of Spain for the opening day of the Future of Tourism World Summit (26-27 October 2021). The Summit represents the first time the sector has been brought together to look ahead held since the start of the pandemic. Highlighting the unprecedented relevance of tourism, the Summit counts on the participation of leaders from business, politics and the international arena, with His Majesty King Felipe VI of Spain serving as Honorary President. Joining UNWTO Secretary-General Zurab Pololikashvili were Rebeca Grynspan, Secretary-General of the United Nations Conference on Trade and Development (UNCTAD), Mauricio Claver-Carone, President of the Inter-American Development Bank (IADB), Juan Carl...
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