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73% of Gen Z and Millennials prefer off-peak travel

September 3, 2024219 Views

● 65% of Gen Z and Millennial users are under the age of 35, driving solo adventures and tech-savvy experiences. ● These travelers often choose destinations like the UAE, Vietnam, and Egypt, with solo travelers particularly drawn to Egypt, Azerbaijan, and Oman. Atlys, an online visa application platform released new insights into the travel behaviors of Gen Z and Millennials, shedding light on their influence on global tourism trends. According to the report, 73% of these travelers prefer off-peak times to avoid crowds and reduce costs. With 65% of Atlys' users under the age of 35 are driving solo adventures and tech-savvy experiences, it's clear that Gen Z and Millennials aren't just traveling, they're setting trends, leveraging technology to create personalized and smooth travel...

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Generation Hashtag will be a key driver for niche tourism growth

AWARA MUSAFIR BUREAU

February 3, 20221235 Views

Niche Tourism is now recognized across the entire industry with many companies looking to differentiate their brand from others. Niche tourism has many synergies with the experience economy because niche tourists are constantly searching for engaging and unique experiences which match their interests. In recent years, mainstream holiday providers have identified niche tourism as a potential growth area. Subsequently, niche tourism is no longer confined to small independent companies. Niche tourism within the travel industry can no longer be considered ‘small’. With a growing global middle class and better-educated population, particularly in developing and densely populated countries in the APAC region, more tourists seek more wholesome, immersive, and fulfilling touristic experiences....