B2B meets in BIT Milan Trade Fair register impressive turnout of tour operators After a hiatus of two years caused by the COVID pandemic, Kerala Tourism organised its first B2B meet in the Spanish capital Madrid and the Italian city of Milan, showcasing a range of its new tourism initiatives and popular destinations before the leading stakeholders of tourism and hospitality industry in the two European cities. The annual BIT Milan Trade Fair, held during April 10-12, was another event in which Kerala participated to build confidence in the market and include the state back in the itineraries of tourists from the European continent. Dr. Venu V, Addl Chief Secretary, Tourism, Govt. of Kerala, who led the delegation, gave a detailed presentation on the state and its way forward ...
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travel articles and news about South Indian state of Kerala
First circuit to cover Kumarakom-Vagamon- Thekkady route Imparting an added momentum to the state’s Keravan Kerala initiative, Kerala Tourism Development Corporation (KTDC) has come out with an attractive ‘Caravan Holidays’ package, which offers the tourists a high-end experience of travelling through the panoramic settings at an affordable rate with an array of frills attached including free breakfast and parking. Under the package, a tourist can enjoy all comforts and compliments while travelling on a luxury caravan paying Rs 3,999 plus tax per person per night. The ride fare per kilometre has been fixed at Rs 40. Each caravan will carry up to four adults and two children. As Kerala’s premium hospitality service provider, the state-run KTDC has struck agreement with caravan...
Read MoreKerala Tourism and Harper Collins jointly launch Anjana Menon’s bestseller ‘Onam in a Nightie’ Foraying into the world of letters, Kerala Tourism has joined hands with a top Indian publisher to unveil a bestseller that celebrates the hope, resilience, and intrinsic humaneness of Malayalis during the pandemic and depicts the ordinary in an extraordinary and authentic manner. The book, Onam in a Nightie: Stories from a Kerala Quarantine, written by noted journalist-author Anjana Menon and published by Harper Collins India, was unveiled at a function at Oberoi Hotel here last night, attended by an impressive gathering of glitterati and literati. Dr Shashi Tharoor, the MP from Thiruvananthapuram, and Amitabh Kant, CEO, NITI Aayog, unveiled the 230-page book that revolv...
Read MoreSend ‘Hi’ to WhatsApp No 7510512345 to get all infoMore novel products on anvil: Tourism Minister In a country first, Kerala Tourism on Wednesay launched its 24x7 WhatsApp chatbot ‘Maya’ to enable tourists to access all information and updates about the tourism ecosystem in the state by just sending a ‘Hi’ to the WhatsApp no 7510512345, or by scanning the QR code to access the service. Kerala Tourism Minister PA Mohamed Riyas launching Kerala Tourism's Chatbot, Maya at a function in Thiruvananthapuram, Kerala on Wednesday, 23 March 2022. Also seen are VK Prasanth MLA and Tourism Director VR Krishna Teja. Launching the dedicated WhatsApp interactive service at a function here, Tourism Minister PA Mohamed Riyas said Maya will serve as a virtual travel assistant for tourists to ask...
Read More2022 to be year of Kerala Tourism, unveils a raft of new products Rising to the demands and preferences of travelers and vacationers in the post-pandemic era, Kerala has made a strong pitch as a safe and riveting all-season long-stay destination by rolling out novel products like caravan tourism while consolidating its time-tested assets to host domestic and foreign guests all through the year. In a paradigm shift from one-stop location-specific approach, Kerala has firmly marked itself as a destination for extended holidays for all segments of visitors with a bouquet of diverse experiences stacked across the state like homestays, Drive Holidays, ‘Change of Air' based wellness vacations and adventure tourism activities, State Tourism Director V R Krishna Teja, told a press conferenc...
Read MoreLaunches nationwide promotional campaigns to lure tourists post the pandemic curbs Buoyed by a clutch of innovative tourist-friendly projects launched in the post-COVID phase, Kerala Tourism will roll out aggressive promotional campaigns across the country, targeting diverse segments ranging from family holidayers to working professionals, from adventure-seeking backpackers to honeymooners. The campaigns to ramp up the state's tourism and hospitality industry will be based on a variety of themes such as Long Stays, Homestays, Drive Holidays and ‘Change of Air’ besides new products like Caravan Holidays. In order to promote the state as a safe and glamorous honeymoon destination, Kerala Tourism has launched micro video songs to lure honeymooners from India and abroad. The musi...
Read MoreGod’s Own Country gets first caravan park in scenic Vagamon Kerala is set to have around 353 caravans and 120 caravan parks as part of Keravan Kerala, the government’s caravan tourism initiative, giving a major thrust to the post-pandemic revival of tourism and enhancing the state’s reputation as a global destination, Tourism Minister P.A. Mohamed Riyas said on Friday. “Already potential investors have registered, evincing interest in setting up 120 caravan parks, while 353 entrepreneurs have registered for running caravans in the state,” the Minister said while inaugurating the state’s first Caravan Park at the scenic Vagamon in this hill district. Tourism Minister of Kerala, PA Mohamed Riyas speaking after inaugurating Kerala's first Caravan Park, Karavan Meadows, at Vagamon de...
Read MoreKerala's first Caravan park is all set to come up in Vagamon, a scenic hill station located in Idukki district. The park, as part of the state government's new Caravan Tourism policy, would be thrown open to travellers on February 25, state Tourism Minister P A Mohammad Riyas said on Thursday. He said Caravan Tourism was introduced by the state Tourism department as a safe means for holidaying at a time when people are unable to step out or travel due to the outbreak of COVID-19. FILE PHOTO: Vagamon is a very popular tourist destination in Idukki. "Each traveller wishes for safe journey, accommodation and food these days. The Caravan Tourism project is a great hope and opportunity for people who have been unable to travel and forced to stay indoor for a long time," Riyas said ...
Read MoreIn the words of Ibn Battuta, travelling leaves you speechless and then turns you into a storyteller. His wisdom teaches us that it is travelling that keeps our innate desires alive, waking up a world of words and images within us. It's when we traverse the boundaries of our hometowns, our states and our country, that we touch the lives of people we have never met. We then realise how small the world was for us before. Mankind's wanderlust that began many centuries ago was perhaps triggered by this realisation. Today, as we celebrate the National Tourism Day in the midst of the pandemic's third wave, it's time to reflect on how our ways of travel has changed. Tourists now travel not for leisure alone and are keen to explore the history, culture and the food diversity of places they ...
Read MoreSeeking to put the ancient port town of Beypore on the global experiential tourism map, Kerala Tourism Minister P A Mohamed Riyas on Sunday inaugurated a comprehensive Responsible Tourism (RT) project to showcase its panoramic water-front settings, history and culture before the world. Riyas said promoting experiential tourism that simultaneously helps increase footfall, supports the local community and preserves the environment, culture and heritage is on the government's agenda. "Our perspective on tourism is that the state should offer a novel and refreshing experience to visitors. It should also bring benefits to the local communities without upsetting their day-to-day life. This is why the government is giving high priority to the projects of the RT Mission. The RT model of...
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