Since it’s inception in 2008, Airbnb has continuously grown in popularity, seeing an increasing number of hosts and visitors alike use their platform. In 2022 alone, the platform amassed a staggering 8.4 billion in revenue, up from 5.99 billion the previous year. In fact, asides from the pandemic in 2020, the company has seen increasing YoY revenue of at least 1 billion each year.
MoneyTransfers.com team has investigated which countries are the most popular destinations on Airbnb. This study highlights the dynamic nature of the short-term rental market. Additionally, the Airbnb statistics also speak somewhat about its user and host base, offering a holistic view of this pioneering sharing economy platform.
The most popular countries for Airbnb’s
The top 5 countries by search volume in 2023 were revealed as:
- Malaga, Spain
- Sydney, Australia
- Melbourne, Australia
- Auckland, New Zealand
- Bangkok, Thailand
However, looking at occupancy rate, Brisbane, Australia emerged as the most occupied in 2023 at a rate of 30.7% – a dramatic increase from 2022 rate of 22.4%. To put this occupancy rate in perspective, Canada was found to have an occupancy rate of 27% in 2023 and the UK 23.8%.
Study also took a look at just how these destinations are benefitting from Airbnb visits. Findings unveiled that countries with high Airbnb usage and occupancy rates benefit significantly from the tourism generated by Airbnb visits. Airbnb hosts represent a diverse cross-section of society, with 60% identifying as female. Many of them, more than one-third, share their homes with their children, while 39% are either small business owners or live with one. Additionally, 15% are employed in healthcare or social work, with 13% working as teachers, and 11% pursuing careers in the arts or music.
Airbnb benefits both individual hosts and national economies
- Airbnb travel supported 416,000 jobs in Latin America and the Caribbean in 2021, generating $4.5 billion USD in wages.
- During the same period, every 1,000 Airbnb Guest check-ins, 15 jobs were directly supported in Latin America and the Caribbean.
- Similarly, in 2022, Airbnb boosted the Irish economy by over €500 million, supporting nearly 5,000 jobs across the country and accounting for 10% of all international tourism spending.
- In the past year in Ireland, hosts earned on average just over €5,600.
These are Top 10 Airbnb Statistics for 2023
- In Q2 2023, active listings grew 19% year-over-year.
- Globally in 2022 there were 393 million booked nights and experiences
- In the UK, there were around 7 million guests using Airbnb, generating over $1.2 billion, in 2022.
- Airbnb generated $8.4 billion in 2022.
- In Q2 of 2023, in terms of pure revenue, Airbnb reached $2.5 billion.
- Venice has some of the most expensive average Airbnb prices, at 278 EUR per night, in 2023
- North America was the most expensive region, when it comes to average price per booking, in 2022.
- Roughly 62% of Airbnb hosts use the earnings from Airbnb to cope with the rising cost of living.
- Airbnb boosted the Irish economy by over €500 million in 2022
- Bangkok was the most popular destination in 2022, while Malaga was at the top in 2023.
India has a relatively low occupancy rate, of 7.2%, in 2023
In the realm of Airbnb statistics by city in India for 2023, striking variations are evident. Manali emerges with the lowest average Airbnb occupancy rate at just 7.2%, showing a gradual increase from 3.1% in 2022. On the other hand, Bengaluru reports the highest average Airbnb occupancy rate in 2023, standing at 13.1%, up from 7.7% in 2022. These diverging figures shed light on the diverse landscape of short-term rentals in India’s cities, essential considerations for both hosts and travelers exploring these destinations.
Overall, according to Airbnb rental statistics, the platform achieved a remarkable milestone in 2022, with over 393 million booked nights and experiences. This figure represents a substantial increase compared to the previous year, indicating the platform’s resilience and popularity among travelers. It’s important to note that this achievement followed a challenging period in 2020 when Airbnb’s bookings dropped to 193.2 million due to the COVID-19 pandemic.
Core three regions in world had the same average number of nights per booking in 2022. As far as Airbnb booking statistics on the average number of nights per booking are concerned, the results are interesting. In 2022, surprisingly, the EMEA region, Latin America, and North America all shared a common average of 4.2 nights per booking, while the Asia Pacific region had a slightly lower average of 3.2 nights.
Despite the challenges posed by the pandemic, Airbnb stats show that the company’s revenue is on a steady upward climb, reflecting its resilience and adaptability in the face of adversity. As global travel gradually recovers, Airbnb’s rebound showcases its pivotal role in the evolving hospitality landscape.
Notably, North America emerges as a frontrunner in terms of revenue generation, underscoring the region’s robust contribution to Airbnb’s overall success. This dominance is a testament to the platform’s popularity among both hosts and guests in North America.
In general, Airbnb is still, and it seems will continue to be, a powerhouse when it comes to global travel and hospitality.