September 27 is World Tourism Day - a time to celebrate tourism's ability to promote meaningful exchanges between people around the world, have fun, recall how travel helps us all recharge – and make a real difference by supporting livelihoods and protecting our heritage. This year may have changed our ability to travel across the globe, but our desire to experience new cultures, see far-off places or discover hidden gems in our own backyard has not diminished, and Google agrees with its partner, the World Tourism Organization (UNWTO), that “we stay home today so we can travel tomorrow”. Today, Google Arts & Culture has brought together a new collection to help anyone choose their perfect virtual travel with thousands of museums and cultural destinations to explore. And with...
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Advancing digitalization will be key to adapting to the new tourism environment The Covid-19 crisis has disproportionately affected tourism, a sector that accounts for millions of jobs around the globe. While no one can say with certainty when tourism will recover, people are starting to dream again of getaways whether closer to home or to remote destinations. As more and more people go online to search where and when they can travel, accelerating the digitalization of the tourism sector will be key to adapting to the new tourism reality. That is why the United Nations World Tourism Organization (UNWTO) and Google have partnered for an online Acceleration Program for UNWTO Member States' tourism ministers, top travel associations and tourism boards to further develop innovation and ...
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