“Adventure Travel Summit” in Sapporo opens up new type of tourism for Japan
The Adventure Travel World Summit took place in Sapporo, Hokkaido, on September 11-14, marking the first time for the internationally renowned conference to happen in Asia. This historic event was a great success in bringing together over 750 leaders in the adventure travel community from 64 countries to create business opportunities and discover the adventure potential of Japan's northernmost main island. Travel experts took part in adventures to explore the history, culture and nature of Hokkaido and Japan as a whole. Paul Sarfati, owner of Baboo Travel, participated in two Hokkaido adventures. "Through these unforgettable experiences, I learnt about the indigenous culture, enjoyed many different adventures, and tasted delicious local cuisine. We are already working on building itine...
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