The collaboration agreement will run until 2026 and will focus on digital entrepreneurship, innovation, application of new technologies (big data, artificial intelligence, etc.) and talent development. Telefónica and the United Nations World Tourism Organization (UNWTO) have followed through on their commitment to cooperate by signing a new collaboration framework, valid until 2026, with the aim of promoting tourism development that is more digital, sustainable and inclusive. The United Nations’ specialized agency for tourism and Telefónica will continue to work together at the global level and will focus on three strategic axes of digital transformation: nurturing global and regional innovation and entrepreneurship ecosystems; boosting technological adoption in tourism; and promo...
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