Seeking to give a major impetus to its efforts to woo tourists from USA, Kerala Tourism held a string of roadshows in the prominent cities of New York, Los Angeles and San Francisco, eliciting a tremendous response from the buyers at each event. Kerala Tourism Principal Secretary K. S Srinivas, who led the high-profile official delegation, made presentations in the three cities, showcasing new tourism offerings, globally acclaimed assets, and projects under the Responsible Tourism initiatives that travellers would experience in the state. Principal Secretary Mr. KS Srinivas delivering the presentation on Kerala Tourism at Los Angeles B2B meet. At the New York roadshow, Randhir Jaiswal, Consul General, Consulate of India, New York, was the chief guest while V. Senthur Kumaran, Ass...
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Kathakali is classical dance drama of Kerala and it is one of the eight Indian classical dance forms- second from Kerala in the list besides Mohiniyattam. Kathakali comes under 'story-play' genre of art. Art form originated in Kerala over a thousand years ago and it is said o have evolved from other art forms of Kerala like Kutiyattam, Krishnanattam and Kalaripayattu. This beautiful dance also combines facets of ballet, opera, masque and pantomime. Kathakali is a mix of devotion, drama, dance, music, costumes and make up- all merged up in a divine experience. Kathakali retells the great stories of the past, mostly from Indian epics. https://www.youtube.com/watch?v=cyuGKdQcgrQ A Kathakali performance involves various spellbinding intricacies. Quiver of lips, flicker of eyes and ...
Read MoreMohiniyattam is one of the eight Indian classical dance forms. Dance originates from legend of Mohini as per Hindu mythology. Mohini was incarnation of Vishnu which happened during Amrit Manthan. Mohiniyattam has elements of many other dance forms of south India. Its a sensuous dance, earlier performed by Devadasis during rule of Chera Kings from 9 to 12 C.E. King Swathi Thirunal of the erstwhile Travancore Kingdom later patronised this dance. https://www.youtube.com/watch?v=KMtEbM0alj8 Mohiniyattam has love and devotion to god as its major themes. This dance comprises about 40 different basic movements called Adavukal. Lyrics are in Manipravalam, which is a mix of Sanskrit and Malayalam languages. Also noticeable is the simple, yet elegant costume, which consists of white sari, ...
Read MoreKerala Tourism and Public Works Minister P A Mohamed Riyas has been selected for the State’s Best Minister award instituted by Federation of Kerala Associations in North America (FOKANA). Riyas will be presented the award at the two-day FOKANA Kerala Convention to be held here on March 31 and April 1, FOKANA President Dr Babu Stephen and General Secretary Dr Kala Shahi said here. FOKANA is the oldest and the largest non-resident Indian association of the United States, with a track record of over 40 years. Over the years, FOKANA has been organising cultural and philanthropic activities as the umbrella organisation of Keralites in the United States. ...
Read MoreBuoyed by a clutch of global awards and accolades, Kerala Tourism has unleashed a raft of new projects and events that will turn the state into an all-season destination and make the stay of new-age travellers a relaxing, rejuvenating and learning experience by unfolding before them the captivating charm of rural hinterland and lesser-known places. Sreekumar S, Deputy Director, Kerala Tourism Introducing new destinations, conceptualizing innovative tourism circuits, investing in infrastructure development, broadening the award-winning Responsible Tourism initiative, which allows tourists to experience village life and local communities to benefit, and ensuring better connectivity are the new focus areas of the state’s rejigged tourism initiatives. This was announced at a me...
Read MoreA major vehicle for economic empowerment of people, say experts at WTM London Kerala’s Responsible Tourism (RT) initiative has set a global model in sustainable destination development by creating better places for people to live in and visit, according to speakers at a special seminar at World Travel Mart (WTM), London. Participating in the seminar held on Wednesday to celebrate 15 years of Kerala’s experience in taking forward the community-based RT initiative and half-a-decade of the state RT Mission, the experts drawn from different countries said it was the effective involvement of the community in all RT activities in the state that has resulted in the evolution of a successful model in the post-Covid world. Minister for Tourism, P.A. Mohamed Riyas, who inaugura...
Read MoreWater conservation initiative clinches the honour at WTM London Kerala’s sustainable and inclusive tourism project STREET has received the global award at the World Travel Mart (WTM) London in recognition of the water conservation initiatives successfully carried out as part of the community-oriented destination development plans. STREET-- which stands for Sustainable, Tangible, Responsible, Experiential, Ethnic Tourism-- is a participatory tourism development approach evolved on the basis of UNWTO's motto ‘Tourism for Inclusive Growth’. The project is being implemented as part of the globally-acclaimed Responsible Tourism initiative of the Kerala Tourism Department. The state bagged the award for the commendable work it carried out for ‘Conserving Water and Improving ...
Read MoreKerala Tourism has bagged the prestigious Gold Award of Pacific Asia Travel Association (PATA) for 2022 in Printed Marketing Campaign category, in a huge recognition of the government’s sustained efforts to position the state as a major global destination in the post-pandemic world. Kerala Tourism Director P B Nooh received the award from Liz Ortiguera, CEO, PATA and Maria Helena de Senna Fernandez, Director, Macao Government Tourism Office (MGTO) in a virtual ceremony. “PATA Gold Award comes as a high honour for Kerala Tourism, which has stepped up efforts to market the state as a major global destination. It is also significant to note that this award comes shortly after Time magazine cited Kerala as one of the 50 extraordinary destinations to explore in 2022,” said Tourism Mi...
Read MoreAwarded in the category of ‘Comprehensive Development of Tourism’ Kozhikode gets the award for Best District Tourism Promotion Council In a huge endorsement of its sustainable tourism practices, Kerala was on Tuesday accorded the prestigious “Hall of Fame” status for being the Best State/UT in the category of ‘Comprehensive Development of Tourism’ for the fourth consecutive year at the National Tourism Awards 2018-19 presented here today. Kozhikode’s District Tourism Promotion Council (DTPC) was adjudged the best in the category. The awards were presented by Vice-President Jagdeep Dhankar at an impressive function at Vigyan Bhavan in Delhi. Tourism and Culture Minister G Kishan Reddy presided over the function. Kerala Tourism Development Corporation (KTDC) Managing Di...
Read MoreAs the week-long Onam celebrations organised by the Kerala Government drew to a close this evening with a colourful cultural pageantry in the state capital Thiruvananthapuram, Tourism Minister PA Mohammed Riyas said the Tourism Department will make all efforts to take the event to the global stage by planning it big on the lines of Spain’s La Tomatina festival next year. Inaugurating the valedictory function of Onam celebrations at Nishagandhi, Kanakakunnu Palace Grounds, Riyas said by giving a global dimension to the festival the state will be able to attract more foreign tourists during the season and ensure their active participation in cultural activities. A view of the cultural procession organised to mark the finale of the Onam celebrations in Thiruvananthapuram on Monday. ...
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