UNWTO global conference on wine tourism in La Rioja, Spain With a strong focus on the future of wine tourism, the 7th UNWTO Global Conference on Wine Tourism will be held in La Rioja, Spain (22-24 November 2023), one of the world’s leading wine regions. This event will gather diverse industry players around data, governance, innovation, sustainability, and skills. Co-organized by the World Tourism Organization (UNWTO), the Government of La Rioja and the Ministry of Industry, Trade and Tourism of Spain, the Conference will emphasize the pivotal role of this sector in promoting rural development, sustainable practices, and regional regeneration. Innovation: Bridging Tradition and Technology Against the backdrop of a landscape where tradition converges with technology, the Co...
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The importance of partnerships and cooperation to build sustainability and community development was emphasized at the sixth edition of the UNWTO Global Conference on Wine Tourism. Held in the city of Alba, Piedmont, Italy, the conference brought together more than 300 leading public and private sector experts from 30 countries around the theme of "What next for wine tourism?”. The event was organized in collaboration with the Italian Ministry of Tourism, the National Tourist Board – ENIT, the Piedmont Region and the Langhe Monferrato Roero Tourism Board. Wine tourism for cultural preservation Welcoming delegates, UNWTO Secretary General Zurab Pololikashvili said. “Well-managed tourism is a powerful tool for rural development, innovation and the preservation of our culture ...
Read MoreThe 7th edition of the World Tourism Organization (UNWTO) Global Conference on Wine Tourism will be held in La Rioja in 2023. This new edition was presented at the Vivanco Museum of Wine Culture, with the participation of Concha Andreu, President of the Government of La Rioja; Reyes Maroto, Minister of Industry, Trade and Tourism; and the Secretary-General of the World Tourism Organization, Zurab Pololikashvili. The Conference has become a leading international forum on trends, tools and opportunities to advance wine tourism. It provides an opportunity for experts and professionals, as well as consolidated and emerging destinations in this tourism segment to exchange knowledge and experiences. During the official presentation, which was hosted at the Vivanco facilities in Brione...
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