Of the many sectors in the global economy, leisure, sport and tourism are three ‘patients’ that have struggled longest to recover from the COVID-19 pandemic. Tourism’s suffering earns almost daily bedside bulletins, the latest being France moving to the UK’s amber list – enabling fully vaccinated people to avoid quarantine - only for this breakthrough to be marred by President Macron’s new ‘COVID Passport’ scheme, causing a new chaos in the French tourist industry. It highlights an all too familiar pattern during the COVID crisis: just as businesses glimpse a chance to bounce back, they then face new obstacles - tourism is still stricken by many curfews and travel restrictions to stop the spread of the virus across the globe. The World Tourism Organization (UNWTO) touri...
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