Market size set to grow by USD 249.2 billion from 2024-2028 The global meetings, incentives, conventions, and exhibitions (MICE) market size is estimated to grow by USD 249.2 billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of over 11.94% during the forecast period. Digitalization of travel payments is driving market growth, with a trend towards rapid increase in globalization. However, threat of growing terrorism poses a challenge. Key market trends fuelling growth The global MICE market is experiencing significant growth due to business expansion driven by globalization. Companies like Toyota, Walmart, and Adidas are actively expanding their market presence in countries such as India, China, and Saudi Arabia. This growth is fuelled by co...
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