Rotherham potentially receiving $888,977 from day visits, says GlobalData The UEFA Women’s European Championships is set to shine a light on less-known regions that are hosting games, such as Yorkshire and the Humber, and Rotherham in particular. Visitation to this area for the games could create a significant economic impact, while improving destination image, found GlobalData, a leading data and analytics company. Ralph Hollister, Travel and Tourism Analyst at GlobalData, comments: “Major domestic destinations such as York and Whitby account for many of the visits to Yorkshire and The Humber. With tourism being driven to a select few areas, many towns have been neglected, with Rotherham falling into this bracket. However, Rotherham is hosting four games in the Women’s Euros, g...
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