Beginning the year with massive inbound numbers from last year and encouraging growth projections, Saudi tourism is racing ahead on its remarkable journey. Saudi aims to make India its top source market targeting 7.5 million visitors within the next seven years. Committed to the Indian market, Saudi Tourism Authority (STA) hosted a series of power-packed networking events held across four cities – Mumbai, Ahmedabad, Bengaluru, and Delhi for the members of the Indian travel trade associations. The STA delegation with key stakeholders engaged with over 500 travel agents and tour operators from these key cities. STA also organised sales mission in collaboration with leading Destination Management Companies (DMC) across all four cities, engaging with key trade partners. It showcased STA’s ...
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