AI is driving market evolution and rising disposable income boosting revenue With the rise of easy internet access and widespread smartphone usage, consumers now rely on online reviews to plan their adventure holidays. This trend significantly benefits the travel industry, enabling travelers to research and book adventure activities with confidence. Online portals provide essential information, including testimonials, destination images, and weather reports, making it easier for travelers to make informed decisions. The availability of maps, guides, and food and lodging options further enhances the convenience. Overall, the online review system is a key trend driving the growth of the adventure tourism market. The Global Adventure Tourism Market size is estimated to grow by USD 5.78...
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Marriott International launches extensive research among affluent travelers across six markets 68% spending more on leisure travel with 74% respondents planning an intra-regional holiday within Asia-Pacific (APAC) Australia is the top destination in next 12 months ahead of Japan, with 46% planning to visit Indian HNW are driving luxury travel with 89% Indians planning to spend more in next 12 months High-end gastronomy is the primary driver for luxury travel with 88% planning holidays around food Three new personas of luxury traveler defined As the Asia Pacific region continues to be the growth engine for luxury travel, a new comprehensive report from the Luxury Group by Marriott International has identified new expectations and travel preferences among hig...
Read MoreMajor new research from the World Travel & Tourism Council (WTTC) has revealed the global Travel & Tourism sector’s contribution to the global economy could reach $8.6 trillion this year, just 6.4% behind pre-pandemic levels. In 2019, before the pandemic stopped travel in its tracks, the Travel & Tourism sector generated nearly $9.2 trillion to the global economy. However, in 2020, the pandemic brought the sector to an almost complete standstill, causing a massive 49.1% drop, representing a severe loss of nearly $4.5 trillion. Latest research from WTTC shows that as the world finally begins to recover from pandemic, the sector’s contribution to both the global economy and employment could reach almost pre-pandemic levels this year. Research by the global touris...
Read MoreQuoting a new research call to lift all restrictions on vaccinated or recovered travellers ACI EUROPE (Airports Council International) and the International Air Transport Association (IATA) urged European Governments to lift all travel restrictions for fully vaccinated/recovered individuals holding a valid Covid Certificate – as advised by the new regime for travel within the EU which comes into force on Tuesday. This new regime, set out by an EU Council Recommendation adopted on 25 January, is based on the health status of travellers, rather than the epidemiological situation of their country or area of origin. Independent research (see link in notes below) conducted in Finland and Italy provides insight into developing a Europe-wide policy for removing restrictions. The res...
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