SITA is the only provider of an end-to-end digital travel solution Success stories at Aruba and AAI airports showcase how the journey through an airport and beyond has been redefined SITA, the leading technology company in the air transport industry, is at the forefront of the digital revolution in air travel with its cutting-edge biometric and digital travel solutions. As the only end-to-end solution provider in the market, SITA is uniquely positioned to drive innovation and shape the future of travel. With passenger numbers forecast to double to 8 billion by 2040, up from 4 billion in 2019, the need for a digital, biometrically-enabled future is undeniable. SITA’s recent Biometrics White Paper, ‘Face the Future’ highlights how the surge in air traveler numbers places extraord...
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AI leads a technologically empowered future for tourism After a challenging few years for the tourism industry, there is a revitalized appetite for global travel, coinciding with a paradigm shift in technology marked by rapidly accelerating connectivity and innovation in AI and data. In this dynamic digital landscape, consumers are demanding more personalized and streamlined services to help them make informed travel decisions amidst the information overload. Travel service providers, armed with the latest technological developments, are now more equipped than ever to meet these demands. Trip.com continues to lead in creating a simplified and hassle-free user experience, offering personalized information at users' fingertips, empowered by AI-led capabilities and innovative content mark...
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