UN Tourism executive council meets in Barcelona Tourism leaders from across the world have met again to shape the sector’s future, emphasizing the sector’s vital economic importance while also placing it firmly on the political agenda. The 121st session of the Executive Council of UN Tourism welcomed representatives of 47 countries, including 18 Ministers of Tourism in Barcelona, to advance the Organization’s vision for the sector as it achieves full recovery from the impacts of the pandemic. According to UN Tourism data, around 285 million tourists travelled internationally in the first quarter of 2024, 20% more than the same period of last year, while international tourism receipts grew back to USD 1.5 trillion in 2023. Investments and education remain priorit...
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Data from Amadeus & UN Tourism joint report shows strong growth, especially in the Caribbean and Central America Demand for travel to destinations across the Americas is on the rise, a new report released by Amadeus in collaboration with UN Tourism shows. "Travel Insights 2024: Focus on the Americas, May to August 2024," is the second in a series of reports providing insights into global tourism with a focus on the Americas and its subregions, North America, South America, Central America, and the Caribbean. UN Tourism data shows that an estimated 1.3 billion international tourists were recorded around the world in 2023, an increase of 34% on 2022 volumes, and forward-looking data for 2024 suggests that demand will continue to stay strong. International tourist arrivals...
Read MoreUN General Assembly hosts Tourism for Sustainable Development event The United Nations General Assembly has held a second thematic event focused on tourism and the sector’s critical role in critical role of tourism in advancing sustainable development and resilience. Organized by the President of the General Assembly in collaboration with UN Tourism, the event was held at the UN Headquarters within the framework of Sustainability Week. The presence of Member States, Observers, civil society organizations, and UN agencies reflected a growing collective commitment to harnessing the transformative power of tourism for inclusive and sustainable development. Addressing the General Assembly, UN Tourism Secretary-General Zurab Pololikashvili said: “The growing significance of the to...
Read MoreOffering more diverse experiences and investing in talented people will play a key role in helping mountain areas grow tourism in a sustainable and responsible manner. The 12th World Congress on Snow, Mountain and Wellness Tourism has identified key challenges—among them climate change and evolving consumer trends—while recognizing the role tourism can play in the protection of the fragile mountain ecosystem, the building of resilience for mountain communities, and the preservation of the local heritage. Five Years of Action Held in the framework of the United Nation’s Five Years of Action for the Development of Mountain Regions, the Congress, held at Andorra, Spain from 20th to 22nd March 2024, focused on medical and wellness tourism, sustainability, the promotion of pre...
Read MoreUN Tourism has released its latest Tourism Visa Openness report on global visa policies, revealing continuous shifts in international travel regulations. The report sheds light on the evolving landscape of travel facilitation. It includes the Tourism Visa Openness Index that measures the degree to which destinations facilitate tourism and how open a country is in terms of visa facilitation for tourism purposes. Also, mobility scores are included to indicate to the extent to which citizens around the world are subject to visa policies, as well as an in-depth analysis of the reciprocity of visa policies. Key findings include: Regional Openness Scores: Return to Pre-pandemic openness: Destinations' openness to international travel has rebounded to pre-pandemic levels followin...
Read MoreUN Tourism and the World Tourism Cities Federation (WTCF) have launched a new report highlighting the need to measure the social and environmental impact of tourism on urban destinations. The report assesses into the current situation and challenges of tourism data at the city level. The analysis will help advance the creation of global database of urban tourism, enabling better understanding and benchmarking of its size and value, both globally and by region. More and better data needed The new report provides an overview of the current situation of tourism data collection and reporting in 22 destinations in Africa, the Americas, Asia and the Pacific, Europe and the Middle East. The study: Identifies existing indicators and relevant data, highlighting the efforts taken to...
Read MoreThe World Tourism Organization (UNWTO) has entered a new era with a new name and brand: UN Tourism. With this new brand, the Organization reaffirms its status as the United Nations specialized agency for tourism and the global leader of tourism for development, driving social and economic change to ensure that “people and planet” are always center stage. To achieve this goal, UN Tourism engaged the services of Interbrand, the leading global branding agency. Interbrand successfully translated the Organization’s renewed vision for tourism into a new visual identity and brand narrative. This involved renaming the Organization, transitioning from UNWTO to UN Tourism. At the same time, a new brand narrative was meticulously crafted, one that seamlessly aligns with UN Tourism’s centra...
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