WTTC – आवारा मुसाफिर

India’s international visitor spend soars to record highs

June 5, 202560 Views

WTTC reports, Business travel also achieves record figures Latest data from the World Travel & Tourism Council (WTTC) has revealed that international visitor spend in India reached a record ₹3.1TN in 2024, 9% above the previous peak of 2019. After a prolonged reliance on domestic travel spend following the pandemic, WTTC’s latest Economic Impact Research (EIR) reveals international travel is not only back; it’s stronger than ever, reaching unprecedented levels last year. According to the data, while domestic travel has remained a vital force, with spending soaring to ₹15.5TN, (22% above 2019 levels), the revival of international tourism is now propelling the sector into a bold new era of growth. Travel & Tourism contributed almost ₹21TN to the Indian economy last y...

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Global travel & tourism to reach new heights

AWARA MUSAFIR BUREAU

May 26, 2025135 Views

Saudi Arabia set for record economic boost this year The World Travel & Tourism Council’s (WTTC) is forecasting that international visitor spending will break all previous records this year, reaching an unprecedented $2.1TN - $164BN more than the 2019 peak. The sector’s total global economic contribution is set to reach $11.7TN this year, 10.3% of global GDP, while jobs supported by the sector are expected to rise by 14MN, reaching 371MN worldwide, more than the entire population of the U.S. But while the sector is surging overall, momentum in some major economies is slowing. According to the research, the U.S., still the world’s largest Travel & Tourism market, continues to lag, with international visitor spend trailing 2019 levels. In China, while international...

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US alone among 184 countries to see decline in traveler spend

AWARA MUSAFIR BUREAU

May 16, 202585 Views

The World Travel & Tourism Council (WTTC), the global body representing the Travel & Tourism private sector, has announced its latest Economic Impact Research which found that the U.S. is on track to lose a staggering $12.5BN in international visitor spending this year. Notably, international visitor spending to the U.S. is projected to fall to just under $169BN this year, down from $181BN in 2024. This significant shortfall represents a 22.5% decline compared to the previous peak. The loss won’t be felt by Travel & Tourism alone, with WTTC saying it represents a direct blow to the U.S. economy overall, impacting communities, jobs, and businesses from coast to coast. According to the study, the U.S, the largest Travel & Tourism sector in the world, is ...

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Global travel & tourism is strong despite economic headwinds

AWARA MUSAFIR BUREAU

April 10, 2025145 Views

WTTC reveals record-breaking international visitor spending in 2025 and continued global growth Against a backdrop of economic uncertainty, the World Travel & Tourism Council’s (WTTC) latest research shows that global Travel & Tourism is projected to grow strongly this year, reaffirming its role as cornerstone to major world economies, as travellers are expected to spend more than ever before. According to WTTC’s 2025 Economic Impact Research (EIR), international visitor spending is forecast to reach an historic $2.1TN in 2025, surpassing the previous high of $1.9TN in 2019 by $164BN. This year, Travel & Tourism is expected to contribute an all-time high of $11.7TN to the global economy, accounting for 10.3% of global GDP. Jobs around the world supported by the...

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WTTC Global Summit lands in Rome this September

AWARA MUSAFIR BUREAU

March 26, 202588 Views

Following its hugely successful Global Summit last year in Perth, Western Australia, the World Travel & Tourism Council (WTTC) is bringing the world’s most prestigious Travel & Tourism event to Rome this year, marking a significant return to Europe after six years. In association with the Ministry of Tourism, the Italian National Tourist Board (ENIT), and with the participation of the Municipality of Rome and the Lazio Region, the Eternal City will host the 25th edition of the WTTC Global Summit, at the Auditorium Parco della Musica, Rome, from 28-30 September 2025. Recognised as the leading annual event in the global Travel & Tourism calendar, WTTC’s Global Summit unites business leaders, government representatives, and industry pioneers to discuss the most pressing cha...

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Consumers in favour of sustainable travel but cost is king

AWARA MUSAFIR BUREAU

January 23, 2025195 Views

Latest WTTC report offers guidance for businesses looking to close the say-do-gap The World Travel & Tourism Council (WTTC) unveiled its latest report today, exploring the critical gap between travellers’ desire for sustainable options and their actual behaviour. Launched at FITUR 2025, Madrid, the report Bridging the Say-Do Gap: How to Create an Effective Sustainability Strategy by Knowing Your Customers was developed in collaboration with WTTC knowledge partner YouGov. The report explores the disconnect between what travellers say about sustainability and the choices they ultimately make. It provides actionable guidance to Travel & Tourism businesses on how they can address this gap by offering solutions that make sustainable travel both more accessible and more att...

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UK Tourism losing its global position

AWARA MUSAFIR BUREAU

January 20, 2025204 Views

More than £60BN at stake, should invest now or pay the price The World Travel & Tourism Council (WTTC) has issued a stark warning to the UK Government: the UK’s successful Travel & Tourism industry faces stagnation and long-term decline. On the eve of the UK Government’s first Visitor Economy Advisory Council, the global tourism body revealed data that shows £60BN is at risk over the next 10 years, in lost tourism business. While forecasts indicate short-term stability, the long-term outlook is weak as the UK loses ground to European competitors. The UK’s Travel & Tourism sector directly employs almost the same number of people as the NHS. It contributed £280BN to the UK economy in 2024 (10.3%) and supported over 4.1MN jobs (11.3%). It also contributes £100...

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How to save coastal destinations facing threat from climate change!

AWARA MUSAFIR BUREAU

November 25, 2024197 Views

Coastal destinations worldwide, especially those in vulnerable regions, face mounting threats from climate change, including rising sea levels, extreme weather, and coastal erosion. Small Island Developing States (SIDS) and Pacific coastal areas in particular, are under severe strain, with rising climate-related displacement and economic losses posing urgent challenges. But whooping US$65 Billion is needed annually to shield coastal and marine tourism from climate crisis, a WTTC report has said. This makes clear that investments in climate action are not just essential but urgent. Addressing world leaders during Ocean Action Day at COP29 in Baku, the World Travel & Tourism Council (WTTC) called for urgent climate investment in coastal and marine tourism to protect it from es...

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Nature Positive tourism partnership heads to COP16 in Colombia

AWARA MUSAFIR BUREAU

October 28, 2024273 Views

The Nature Positive Tourism Partnership (NPTP), made up of the World Tourism Organization (UN Tourism), the World Travel & Tourism Council (WTTC), and the Sustainable Hospitality Alliance (the Alliance), will address world leaders at the UN Biodiversity Summit (COP16) in Cali, Colombia, as it continues its drive to halt and reverse biodiversity loss by 2030. Officially launched at COP15 in 2022, the Nature Positive Tourism Partnership brings together key tourism stakeholders, including policymakers and leading private sector players in travel, tourism, and hospitality. The NPTP will call on governments to engage strategically with the global Travel & Tourism sector in order to achieve the Global Biodiversity Framework (GBF) targets. Showcasing tourism’s biodiversity su...

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WTTC’s 25th Global Summit Heads to the Eternal City

AWARA MUSAFIR BUREAU

October 22, 2024215 Views

As the curtains closed on the World Travel & Tourism Council’s (WTTC) 2024 Global Summit in Perth, Western Australia, the global tourism body announced the Italian capital of Rome as the host city for the 2025 WTTC Global Summit. The 2025 Global Summit marks the first time the event will be held in the historic heart of Italy, the seat of ancient empires and cultural heritage. One of the world’s most popular destinations, the Global Summit in Italy will see business leaders and government delegations from around the world, converge in the city to discuss the latest challenges facing the sector, as well as the solutions of tomorrow. Scheduled for late 2025, the 25th Global Summit will be staged in collaboration with the Italian Ministry of Tourism and marks a significant r...